Goodbye Scroll, Hello SOUL.

⫸ I Got My Mornings Back

As a mom, I found myself in a constant battle — not just with social media, but with Fortnite.
My boys were living in a fantasy world where happiness hinged on a new skin, a new battle pass, a new trend.
And then I looked at myself… and saw the same thing.

I was logging into Instagram before I even took a breath.
Before I sipped my coffee.
Before I connected with me.
I wasn’t just consuming content — I was checking into other people’s lives first… then trying to plan my own day around what I “should” post.

It hit me like a punch to the gut:
I was living in a fantasy game too.
And I was watching my boys learn it, live it, breathe it.

It’s wild — we’ve got motivational speakers telling us to “do the work,” but they’re glued to the same trap. Yes, it’s marketing. Yes, it’s business. But let’s not lie to ourselves…
It’s the Fortnite of adults.
It’s the Fortnite Social.

And I don’t want to play anymore.

I’m not here to be well known.
I’m here to be worth knowing.
And I’m ready to build something that doesn’t require me to be a prisoner of the algorithm to be seen.

⫸ I Started Creating Instead of Consuming

Once I stepped off the scroll, it was like my creative channels burst wide open.
There was no more pressure to be “on” or “aesthetic” — just present. Just me.

I started writing again — not for likes or validation, but for expression.
I started dreaming up projects, designing merch, sketching out blogs, and imagining a life that wasn’t curated, but lived.

I didn’t realize how much I was consuming until I got still.
It’s like social media had trained me to look outside of myself for inspiration — and once that noise stopped, I remembered:
I’m the source.

I don’t need to chase trends.
I don’t need to water down my message.
I don’t need to post it to prove it.

Every idea I needed was already inside me — it just needed quiet to rise.

Now, I create from my soul, not from the algorithm.
Not for claps. Not for clicks.
But for truth.
For art.
For the women like me who are ready to create a life they actually want to live — not just one they know how to caption.

⫸ I Stopped Comparing & Started Trusting My OWN Voice

Before I left social media, I didn’t even realize how much I was questioning myself.

Not loudly.
Not obviously.
But in those tiny, sneaky ways…

Should I word it like her?
Should I look more like that?
Is my message even relevant anymore?
Should I shrink it down… or should I perform it bigger?

Every scroll chipped away at my clarity.

And here’s the truth no one wants to say out loud:
Social media will make you doubt the very thing you were born to do.

But the moment I unplugged, the fog lifted.
I didn’t need a reel to prove I was real.
I didn’t need a perfectly curated brand voice.
I just needed mine — raw, honest, wild, and a little unpolished.

I started trusting the voice that whispered when the world got quiet.
The voice that said:

“You don’t need to keep up — you need to keep in.”

The more I stopped watching what everyone else was doing,
the more I remembered what I was here to do.

Now, I don’t need external confirmation.
I trust the one inside me.
And she’s not yelling.
She’s rooted.

⫸ My Relationships Got More Real

Something shifted when I stopped performing.
When I stopped worrying about “showing up” online… I started showing up in real life.

I wasn’t half-listening with one eye on my screen.
I wasn’t snapping moments for stories instead of soaking them in.
I wasn’t posting my love — I was living it.

My kids didn’t need a highlight reel of their mom.
They needed her eyes.
Her attention.
Her undistracted presence.

And the truth is — I needed it, too.

The friendships that mattered deepened.
The ones built on digital obligation quietly faded — and I didn’t miss them.

There was no more “double tap” connection.
There was eye contact.
There was slowness.
There was sacred space for real, gritty, unfiltered life.

I didn’t need to be “available” 24/7 to feel loved.
I didn’t need to share everything to feel seen.
I started letting people in… instead of just letting people watch.

And let me tell you —
the realest love happens off screen.

⫸ My Vision Got Way More Clear

Without the constant pressure to show up online, I finally asked myself:
“What am I actually building?”

Not…
What will get engagement.
Not what will trend.
Not what I can post today for quick validation.

But what matters.
What’s sustainable.
What makes me proud — even if no one’s watching.

I stopped building my brand around what the algorithm would approve.
I started building it around my values.

And the vision got so clear:

• I want to create from intuition, not urgency.

• I want to serve from overflow, not obligation.

• I want to build a business that’s rooted in real connection, not just content.

Social media made me think I had to shout to be seen.
But once I unplugged, I remembered…
you don’t have to be loud to be powerful.
You just have to be true.

Now, my business isn’t driven by trends — it’s driven by truth.
And the path I’m walking? It’s mine.
Not curated. Not copied.
Created.

Leaving social media didn’t fix my life.
But it did give me space to live it.

And that space — that quiet — was the very place I found my soul again.

So if you’re feeling the pull to unplug…
Let this be your reminder:
Your life doesn’t have to be seen by thousands to be real.
You are allowed to choose peace.
You are allowed to build slow.
You are allowed to become someone the world may never scroll past — but will never forget.

Goodbye scroll.
Hello soul.

⫸ One Little Favor Before You Go! 🪶 

If anything in this letter stirred something in your soul…
if it made you breathe a little deeper,
or whisper “me too” under your breath —
would you do me a tiny favor?

Hit that subscribe button.
Share this post with a woman you love.

Not for the algorithm.
Not for vanity metrics.
But for the woman out there who doesn’t even know she’s craving this kind of permission yet.

Let’s keep this wild healing alive —
not through likes or ads —
but through word of mouth.
The old-school way.
The way of the soul.

Thank you for being here.
Thank you for being you.

Welcome home.

— A.W.W. 🪶

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